Welcome to the world famous Big Texan Steak Ranch in Amarillo Texas!

Learn about all the exciting things to do at the Big Texan Steak Ranch! Check out the winners and rules to the 72oz Steak Challenge. See our full menu and take-out options. Shop our giftshop online. See full list of our handcrafted beers from our brewery.

Welcome to the world famous Big Texan Steak Ranch in Amarillo Texas!

Learn about all the exciting things to do at the Big Texan Steak Ranch! Check out the winners and rules to the 72oz Steak Challenge. See our full menu and take-out options. Shop our giftshop online. See full list of our handcrafted beers from our brewery.

Free 72 ounce  Steak

The Big Texan’s legendary 72-ounce steak challenge is not for the faint of heart, but for those bold enough to conquer it, it’s a carnivorous feat to remember. Learn about the rules, history and past champions.

Restaurant

Feeding folks since 1960, we are a generational family business feeding generations of families. View our menu and history. 

Gift Shop

Eat big steaks and then shop in Amarillo’s biggest gift shop! We feature souvenirs ranging from Route 66, Amarillo, and of course, the Big Texan itself. 

Brewery

The Big Texan Brewery crafts flavorful brews that perfectly complement the bold flavors of their legendary steaks, offering a taste of Texas in every sip.

Gift Cards

Savor the flavors of the Lone Star State with a Big Texan gift card!

World Famous For Steaks

In 1960, R. J. “Bob” Lee opened The Big Texan Steak Ranch in Amarillo Texas on Route 66, the “Mother Road”. It’s distinctive architecture soon became recognized across the Mother Road as a good stopping place for great steaks grilled over an open flame. The Big Texan is famous for the FREE 72oz steak challenge, which includes eating a salad, baked potato, shrimp cocktail and 72 ounces of beef! 

Spend your night in amarillo with us!

The Big Texan has more to offer than just big steaks! Stay with us either at our RV Park, Cabins, Wagons, Airstream, and AIRBNBs on property.

Featured Events & upcoming Things to do

Upcoming events in Amarillo.

Shop Route 66 & Texas Products

Shop from the widest selection of Route 66 & Texas products in the Big Texan gift shop.

Palo Duro HorseBack Riding

See the beauty and ruggedness of Palo Duro Canyon State Park close up. 

Beer Sampling 

Try one, try all! Samble the homemade beers from the Big Texan Brewery.